Measure, reduce, celebrate: Green Key partners with PlasTICK

Green Key is delighted to announce a new partnership with PlasTICK that will help hospitality businesses calculate their plastic footprint and reduce their carbon emissions.  

Plastic and the hospitality sector have gone together for decades. From the simplicity of bottled water to the generosity of single-use toiletries. Now, the industry is falling out of love with plastic and looking for ways to reduce it. 

As with the carbon and water calculation reduction tools available on the Green Key website, PlasTICK will help hotels to make progress against a measured baseline and celebrate the steps on their journey. With powerful forecasting and coaching at every step, PlasTICK will make your plastic reduction journey to easier and more effective. 

Aiding your Green Key journey

Measuring and monitoring waste volumes is a key component of the Green Key standards, as only when we understand our baseline can we plan interventions that will help us achieve our goals. 

The focus for establishments should first be on reducing waste volumes, questioning, is a new purchase 100% necessary and what can we do to reduce our consumption? Can items be repaired or repurposed?

Using reusable items of tableware such as cups and cutlery and seeking alternatives to disposable packaging are some first steps. With PlasTICK’s comprehensive measuring tool and methods for reducing plastic waste, establishments utilising both programmes will see the benefit in both their bottom line and environmental footprint. 

Built with the sector

PlasTICK was developed by the social enterprise Common Seas, working with the tourism sector. It is endorsed by the Global Plastic Tourism Initiative, a programme of the UN World Tourism Organisation. 

Common Seas works in partnership with governments and businesses to develop and delivers solutions to the global plastic problem. Common Seas has already delivered successful plastic reduction projects in Greece, Indonesia, and the Maldives where its combination of tools toolls and technical expertise helped governments to measure their plastic footprint and design policies to reduce their emissions. 

Tourism’s plastic footprint

Tourism generates more than 10 percent of global GDP, creating jobs, infrastructure, and cultural exchange. At the same time, it also produces 4.2 million tonnes of plastic waste, every single year.   

Plastic has been found in every part of life on earth, from the farthest ocean, to deep inside our bodies.

With more than half of travellers actively seeking out sustainable hotels, PlasTICK will help hotels to ditch single use plastic, and improve their sustainability credentials.


Sophia Kavgalakis, PlasTICK Head of Strategy and Business Development explained:

“Hospitality businesses can be at the forefront of reducing plastic emissions. Common Seas created PlasTICK with this in mind: a simple way for hospitality businesses to measure and reduce their plastic emissions. 

“Before PlasTICK, the industry had no easy way of measuring plastic emissions. The solutions that were available were resource-intensive, lacked standardised data for single-use plastic, and included no industry benchmarks to measure against. 

“PlasTICK now offers a solution that is standardised, compliance-ready, easy to use, and scalable for multi-site operations. It is an excellent way for hospitality businesses to show their customers that they are making a difference.”

Find out more at https://plastick.com/

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